Reach, Revenue & ROI Campaign

Goal: Position Marketing Architects as data-driven thought leaders, increase engagement.

Result: Spiked web traffic, hundreds of webinar attendees.

 

Marketing Architects
Art Direction, Design
2023

 

REPORT:

 

To support our positioning as data-driven thought leaders, I turned complex ideas into simplified, conceptual data visualizations.

 

WEBINAR SLIDE DECK:

 

I enjoy looking for opportunities to speed up a process. Data design was time-consuming, so I created a decision tree that speeds up data visualization creation and operates as a training resource.


Art Direction: Beth Kuchera
Design: Beth Kuchera
Data Design: Beth Kuchera & Eden Ehm
3D Design: Greg Brannen
Copywriting: Elena Hengel, Aiyanna Klaphake